Learn how to start a food truck business the right way

The short answer? It totally depends on your budget! A brand-new, fully custom food truck can cost anywhere from From $15,000 to $150,00 (or more!). But here's the good news — you don’t have to start that way. There are budget-friendly options like starting from a tent/gazebo or used trucks, trailers to get your business rolling without breaking the bank. In Food Truck Foundations, I’ll help you explore all the options so you can start smart and scale up.

Startup costs vary widely depending on where you live, what you serve, and how fancy you want to get. Some trucks launch for as little as $5,000, while others may need $50,000+.

The key is knowing what to prioritize first — and that’s exactly what I help you figure out in my program, so you avoid wasting money on things you don’t need right away.

Monthly costs can include permits, food supplies, gas, staff, and maintenance, which can range from $2,000 to $10,000 per month, depending on your size and operation. But don’t stress — I’ll show you how to budget properly, reduce overhead, and keep your business profitable.

It’s possible! (But you’ve gotta get creative.) You can start small with pop-up setups, markets, or catering gigs before investing in a full truck. In Food Truck Foundations, I teach you step-by-step how to start small and scale when you're ready. Plus, we explore funding options, partnerships, and ways to generate revenue fast.

Event fees can vary — sometimes you pay a flat fee ($200–$1,000) to be at an event, and other times, organizers take a percentage of your sales (usually 10-20%). I’ll give you tips on negotiating event fees and deciding which events are worth it inside the program.

Great question — and one that trips up a lot of newbies! You’ll typically need a business license, food service license, health department permit, and vehicle/commissary permits. The exact list varies by city and country, however I can help point you in the direction you need to find the necessary info for your location. 

It varies, but many food truck owners make $5,000–$20,000+ per month, depending on their niche, location, and work hours. Profitability comes down to smart operations, good marketing, and controlling costs — all things I cover in Food Truck Foundations so you can launch with a plan to make real money.

While specific certification requirements vary by location, you don’t need to be a chef or a business expert to start a food truck. However, you DO need a mix of resilience, creativity and people skills. The ability to plan ahead, solve problems on the fly and connect with your customers goes a long way. Your personality is just as important as your product. The good news? These are all skills you can learn (and I can help you with that).